Introduction Akshaya Tritiya, also known as Akha Teej, is a heavenly event of endless prosperity. According to Hindu mythology, this day is a Sarvasiddha Muhurat. This is an extremely rare occasion when the Sun and the Moon are at their brightest, showering every instant with success. Whether you are purchasing gold to invite Goddess Lakshmi, beginning a new business, or giving a "seed" of prosperity to your loved one, whatever you do on this day is supposed to bring you "never-ending" results. Read below to understand why gold is associated with this day and why bringing more gold on this occasion will multiply blessings and wealth in your life. Why buying gold on Akshay Tritiya is auspicious Buying gold on Akshay Tritiya is considered auspicious because gold is a metal that does not decay or lose its value. It is considered an eternal metal that symbolizes wealth that will never decrease. Gold is also considered the metal that welcomes Goddess Lakshmi, the goddess of wealth. Through gold, we invite them to enter our homes and stay there permanently. Astrologically, it is considered that on this day, both the sun and the moon are at their peak radiance, thus making this occasion a “Sarvasiddha Muhurat”. On this day, you don’t need to look for a lucky window to start something auspicious. This whole day is blessed. And that is why it is considered a good time to start something new with an investment in gold, a metal with positive energy. Investing in it, in any form, will bring good energy into your life. Lightweight gold jewellery for Akshay Tritiya When you invest in something that brings good energy to your life, you want to keep it with you all day, every day. A symbol that stays with you as a reminder to keep pouring in good energy and consistent efforts in the things you started. That is why investing in lightweight gold jewellery for Akshay Tritiya is the best thing you can do on this occasion. There is a variety of gold jewellery that you can invest in on this day. Some of them are: 1. Minimalist Gold Chains and Pendants There is nothing like thin gold chains and tiny gold pendants to invest in on this auspicious occasion. PNG jewellers offer a wide collection of lightweight, minimalist gold chains and pendants that can be worn daily and are perfect for Akshay Tritiya. 2. Lightweight Rings and Bracelets Rings and bracelets are considered everyday jewellery for women. Similarly, lightweight gold bracelets hang around your wrist daily. 3. Earrings Many Indian women wear earrings daily. Akshay Tritiya is a good occasion to invest in a pair of earrings to mark a new beginning. 4. Modern lightweight mangalsutras Mangalsutras are some of the most important jewellery pieces in a woman’s life. Most women would like to wear their mangalsutra daily. However, they cannot do so, as most mangalsutras are heavy and chunky, not suitable for daily wear. Buy gold on Akshay Tritiya, invest in some lightweight mangalsutras and wear your traditions daily. Akshay Tritiya wedding gold jewellery If you are planning to get married any time soon. Akshay Tritiya is one of the most auspicious days to start wedding shopping. In India, no marriage is complete without gold. If you are confused about where to start when shopping for gold for your wedding. Here are some ideas that can help you: 1. Invest in versatile jewellery pieces that will look appropriate for the wedding but also can be worn in other ways later. 2. Instead of buying one big choker, you can go for layered chains with heavy pendants, so you can wear them separately later on a lighter occasion. 3. Invest in Gold with Diamond Sets. Gold and diamond sets are the most bought jewellery pieces at weddings. They can be worn not only at a wedding but also later on a saree. How to Choose the Right Gold Jewellery for Akshay Tritiya Choosing the right gold jewellery for Akshaya Tritiya requires a balance between tradition, investment value, and personal style. On this occasion, you want to choose pieces that will stand the test of time both in quality and fashion. The following are some of the tips that will help you with that: 1. For Investment Purposes: If you are not planning to buy jewellery for wearing purposes, you can invest in 24K gold coins or gold bars. 2. For heritage and tradition: Some people follow it as their tradition that they would invest in gold on every Akshay Tritiya. For this, you can choose 22K gold (916 hallmarked). You can buy temple sets, pendants with regional motifs, and more. 3. For daily wear: If you are going to buy jewellery for daily wear purposes, it needs to be durable enough. For that, you can buy 18K or 14K gold. Such gold can be mixed with alloys that make it much harder and more durable. You can buy diamond-studded earrings, office-wear jewellery, and rose-gold pieces. 4. Best way to buy gold jewellery on Akshay Tritiya The best way to buy gold jewellery on Akshay Tritiya is to check the “Big three” of purity. a. The BIS logo: The triangular mark of the Bureau of Indian Standards. b. Purity Grade: Always check for the purity grade of the gold. For example, 22K916 (91.6% pure) or 18K750 (75% pure). c. HUID (Hallmark Unique ID): A 6-digit alphanumeric code. You can verify this on the "BIS Care" app to see the exact jeweller and date of hallmarking. 5. Buy gold at low prices PNG jewellers run an initiative to protect their customers from gold price volatility during festive seasons such as Akshay Tritiya, Diwali, Dhanteras, or Gudi Padwa. They run a “Pure Price Offer” in the following steps: a. You can book your gold in advance by offering a lock-in payment or through some advanced payment. b. If the price rises on the occasion, you would still get your gold at the previous set price or the price you locked it in. c. This offer is available at the offline store and on the website as well. d. The offer is for a limited period only, so please contact the jewellers or visit your nearest PNG store. Gifting Gold Jewellery on Akshay Tritiya for Wealth & Good Fortune When you gift gold on Akshay Tritiya, it is believed to have a multiplier effect for both the giver and the receiver. For the receiver, it acts as a “seed” of wealth and is expected to grow throughout the year. For the giver, it acts as an “Akshaya Punya”. It is also considered that gifting or sharing wealth on this day invites Goddess Lakshmi’s Blessings and her grace for your family. Gifting gold Jewellery on Akshay Tritiya also indicates Akshay Patra. During the Mahabharata time, Lord Krishna blessed Draupadi’s bowl so that food would never end in it. A bowl with never-ending food is known as Akshay Patra. In Indian tradition, gifting gold on this day is believed to transfer the blessings of undiminishing growth to the recipient, ensuring their wealth never fades. Apart from 24k gold coins, gold bars, traditional jewellery, and other lightweight jewellery, you can also gift digital gold and goodluck motifs to your loved ones. Some good luck motifs include the tortoise, the infinity symbol, or the sun. Styling Tips: Wearing Gold Jewellery on Akshay Tritiya Wearing gold on the day of Akshay Tritiya helps you to become the embodiment of Goddess Lakshmi itself. There are many ways through which you can adorn yourself with various gold jewellery and celebrate this auspicious day. Some of the methods are given below: 1. A statement piece with a minimalist outfit When you are on the go and have a busy lifestyle, you need one statement piece to elevate your entire look. Go for a statement earring, or a gold pendant with a simple saree. Consider one eye-stopping attraction in your look. And gold is your best friend for this. 2. Layer it up A couple of gold chains, bangles or gold rings are the best way to celebrate Akshay Tritiya. It is the occasion when you would want to take the route of more rather than less. 3. Mix and match Mix gold with other elements. If you want to go for daily use, you can always go for rose gold. Gold and diamonds are also the perfect combination that you would want to go for. A gold combination with sapphire and rubies will also give you some of the most unique looks. 4. Add a touch of gold Some people would love to wear Western outfits but think it is hard to wear gold jewellery with them. That is not true at all. You can pair some lightweight jewellery, like gold chains, studs, bracelets, and rings, easily with any western look. Care Tips to Keep Your Gold Jewellery Shining Longer The following tips will help you take care of your gold jewellery and make it shine for centuries: 1. Follow the Last on, First off Rule. Put your jewellery at the end so it does not come into contact with any lotions, perfumes, or other chemicals that may damage or dull its shine. And your jewellery should be the first thing to take off. So, it does not tangle with any fabric or threads, and it does not get roughened up. 2. DIY Cleaning You can clean your gold jewellery at home as well. Just use a mild soap or a brush with really soft bristles so it does not harm the gold. 3. Avoid Chlorine at all costs The shine of gold can dim if it comes in contact with chlorine. Kindly remove your jewellery before entering the pool or coming into contact with treated water. 4. Smart Storage Store gold in muslin or cotton cloth in a gold storage box lined with velvet or satin. 5. Professional Check-ups Once in a while, you must get your gold jewellery professionally cleaned. Jewellers would make sure that your gold jewellery maintains that store shine, like when it was first bought. FAQs 1. Why is Akshay Tritiya considered the most auspicious day to buy gold jewellery? Akshaya Tritiya is a Sarvasiddha Muhurat, a day so full of spiritual potency that each and every moment is blessed. It is the time when the Sun and the Moon are at their strongest, and thus it is the best time to begin something new. Gold, being an immortal metal that never decays, is the embodiment of the "Akshaya" (unending) spirit. 2. Which types of gold jewellery are best to purchase on Akshay Tritiya? It all depends on your lifestyle. If you are looking to invest, 24K gold coins are the best option. If you are someone who wants to take the positive energy of the day with you wherever you go, light gold jewelry for Akshaya Tritiya, such as simple chains, rings, and mangalsutras, is the best option. If you are a bride-to-be, investing in wedding sets that can be layered together or worn separately later is a great idea. 3. Is Akshay Tritiya a good occasion to gift gold jewellery to loved ones? Absolutely. Giving gold on this day will bring about the "multiplier effect" for both the giver and the receiver. It is the "seed of wealth" for your loved one and brings you Akshaya Punya (eternal merit). Whether it is a gold coin or a contemporary lucky symbol such as the tortoise or infinity symbol, it is a heavenly means of sharing prosperity. 4. How do I choose the right purity of gold jewellery for Akshay Tritiya? While purchasing gold on Akshaya Tritiya, the intention should decide the purity. For investment purposes (coins and bars), you can go for 24K gold. For temple jewelry, you can choose 22K gold. For jewelry that has to be worn daily and is of high durability, 18K or 14K gold is the best option as it is mixed with alloys, which makes it ideal for diamond-studded or office-wear jewelry. Always check the BIS Hallmark and HUID number for purity. 5. What is the spiritual meaning of buying gold on Akshay Tritiya? Gold is also known as the “metal of Goddess Lakshmi.” By bringing gold into your home, you are essentially inviting Goddess Lakshmi into your home. It is also associated with the story of Akshaya Patra, which represents that the resources in your household will always be endless. 6. Can Akshay Tritiya gold jewellery be worn daily after the festival? Yes! The investment in light gold jewelry for Akshaya Tritiya is exactly for this reason. While heavy traditional jewelry is locked away in a locker, light jewelry chains, studs, and bracelets enable you to wear your traditions every day. It is a reminder of the effort and positive energy you have been putting into your goals.